Nitrogen Wealth

Since 2018, Anna has led design at Nitrogen Wealth, a SaaS company in the fintech space. While impossible to capture the book of work created over six years, below is a small sampling of recent projects spanning web, digital advertising, conference design, print, video, and motion media.

Key achievements at Nitrogen include:

  • Leading a rebrand as Riskalyze became Nitrogen

  • Growing and overseeing the creative team, internally and externally, as needed

  • Creating and upholding brand standards internally and externally

  • Redesigning and rebuilding Nitrogen’s 150+ page website

  • Partnering with the product team to create brand cohesion across marketing and product

Designed the full Nitrogen website and implemented universal design standards and grids to carry brand consistency across the web experience.

Established a look and feel for social graphics

Directed various rebrand launch initiatives, including the video introducing Nitrogen’s new brand.

Nitrogen’s 2024 Product Guide

Select ads from a series promoting the universal language of the Risk Number — Nitrogen’s trademarked tool.

Designed Nitrogen AI — a value-add for Nitrogen customers bringing Chat GPT API into Nitrogen’s platform to create marketing content for advisors.

A peek at the visual direction of Nitrogen’s annual customer conference, the Fearless Investing Summit.